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Unleashing the Future of Computing AMD Ryzen™

Unleashing the Future of Computing with AMD Ryzen™ AI PRO 300 Series Processors As AI constantly pushes the world of computing, AMD continues to be at the forefront, driving innovation with its latest release: the AMD Ryzen™ AI PRO 300 Series processors. These groundbreaking processors mark a significant leap forward in computing technology, offering unparalleled performance, integrated AI capabilities, and robust security features tailored for the modern business environment.
Security and Reliability Redefined AMD understands that in today’s interconnected world, security is non-negotiable. AMD Ryzen™ AI Pro 300 Series processors take a multi-layered approach to protection, going beyond the already robust AMD Secure Processor6, AMD Shadow Stack, and AMD Platform Secure Boot. AMD PRO Technologies now include powerful new features like Cloud Bare Metal Recovery, allowing IT teams to effortlessly restore systems via the cloud in case of unforeseen disruptions. This ensures business continuity and minimises downtime. Furthermore, AMD Device Identity establishes a new standard in supply chain security, enabling complete traceability of components and mitigating potential risks. The addition of Watch Dog Timer enhances system resiliency by providing advanced detection and recovery processes for hung SoC processes, safeguarding against unexpected interruptions.

Unprecedented Performance and AI Integration

The AMD Ryzen™ AI Pro 300 Series processors are built on the revolutionary AMD “Zen 5” architecture, fabricated using an advanced 4nm process technology. This foundation delivers outstanding CPU performance, making them the world’s leading commercial processors for Copilot+ enterprise PCs. But raw power is only part of the story. These processors are designed to seamlessly integrate into the modern AI-driven workplace. Laptops advanced by the AMD Ryzen™ AI Pro 300 Series processors effortlessly handle the most demanding business workloads. The top-tier AMD Ryzen™ AI 9 HX PRO 375, for example, offers up to 40% higher overall performance1 and up to 14% faster productivity2 compared to the competition. The AMD Ryzen™ AI Pro 300 Series processors offer three times the AI performance than the previous generation3.

This exceptional performance is further amplified by the integrated XDNA™ 2 architecture, which powers a dedicated Neural Processing Unit (NPU). With an impressive 50+ NPU TOPS (Trillions of Operations Per Second) of AI processing power, these processors exceed Microsoft’s Copilot+ AI PC requirements4,5. This translates to real-world benefits, enabling features like real-time language translation, automated transcription, and enhanced image recognition directly on the device. The AMD Ryzen™ AI Pro 300 Series processors make these possibilities a reality, delivering exceptional AI compute and productivity capabilities for the modern business. And with innovative power management, these processors also provide extended battery life, ideal for sustained performance and productivity on the go. “` You can copy and paste this code into the backend of WordPress. Make sure to include the Open Sans font in your theme or use a link to Google Fonts if it’s not already available. 

Security and Reliability Redefined

AMD understands that in today’s interconnected world, security is non-negotiable. AMD Ryzen™ AI Pro 300 Series processors take a multi-layered approach to protection, going beyond the already robust AMD Secure Processor6, AMD Shadow Stack, and AMD Platform Secure Boot. AMD PRO Technologies now include powerful new features like Cloud Bare Metal Recovery, allowing IT teams to effortlessly restore systems via the cloud in case of unforeseen disruptions. This ensures business continuity and minimises downtime. Furthermore, AMD Device Identity establishes a new standard in supply chain security, enabling complete traceability of components and mitigating potential risks. The addition of Watch Dog Timer enhances system resiliency by providing advanced detection and recovery processes for hung SoC processes, safeguarding against unexpected interruptions.

A Greener Approach to Computing

AMD is committed to sustainability, and the AMD RyzenTM AI PRO 300 Series reflects this commitment with significant improvements in energy efficiency. The processors are designed to optimise power consumption without sacrificing performance, resulting in extended battery life for laptops and reduced energy costs for businesses. The AMD Ryzen™ AI 300 Series processor’s NPU is projected to enable up to 2X power efficiency across select AI workloads, compared to previous generations, ensuring that performance goes up while customers stay unplugged for longer.

Seamless Compatibility and Upgradability

Integrating AMD RyzenTM AI PRO 300 Series processors into existing IT infrastructure is seamless. These processors are compatible with a wide range of systems and software, ensuring a smooth transition and minimal disruption. Upgrading to this new generation of processors is straightforward, allowing businesses to quickly take advantage of the enhanced performance, AI capabilities, and security features without significant hardware or software changes.

XMA is Your Partner for AMD AI Solutions

Navigating the world of AI can be complex. That’s where XMA comes in. We are your trusted partner for matching you with the right AMD Ryzen™ AI PRO 300 Series processors. Our expertise in AMD technologies allows us to tailor solutions that maximise the benefits of the AMD Ryzen™ AI PRO 300 Series processors, driving innovation and efficiency within your organisation.

Choose AMD and XMA for a Future-Proof AI Combinations

The AMD Ryzen™ AI PRO 300 Series processors represent a new era of computing, where powerful performance meets integrated AI and robust security. The series is poised to transform the way businesses operate, giving employees with the tools they need to excel in today’s demanding environment. With a focus on performance, security, and sustainability, the AMD Ryzen™ AI PRO 300 Series processors are undoubtedly a game-changer in the IT industry. Partnering with XMA allows you to harness the full potential of this technology, unlocking new possibilities for your business.

Explore more about AMD and XMA at:

Contact us at info@xma.co.uk

1 Testing as of Sept 2024 by AMD performance labs on an HP EliteBook X G1a (14in) (40W) with AMD Ryzen AI 9 HX PRO 375 processor, Radeon™ 890M graphics, 32GB of RAM, 512GB SSD, VBS=ON, Windows 11 Pro vs. a Dell Latitude 7450 with an Intel Core Ultra 7 165H processor (vPro enabled), Intel Arc Graphics, VBS=ON, 16GB RAM, 512GB NVMe SSD, Microsoft Windows 11 Pro in the application(s) (Best Performance Mode): Cinebench R24 nT. Laptop manufactures may vary configurations yielding different results. STXP-12.
2 Testing as of Sept 2024 by AMD performance labs using the following systems: (1) HP EliteBook X G1a with AMD Ryzen AI 9 HX PRO 375 processor (@40W), Radeon™ 890M graphics, 32GB of RAM, 512GB SSD, VBS=ON, Windows 11 Pro; (2) Dell Latitude 7450 with Intel Core Ultra 7 165U processor (@15W) (vPro enabled), Intel Iris Xe Graphics, VBS=ON, 32GB RAM, 512GB NVMe SSD, Microsoft Windows 11 Professional and (3) Dell Latitude 7450 with Intel Core Ultra 7 165H processor (@28W) (vPro enabled), Intel Integrated, VBS=ON, 16GB RAM, 512GB NVMe SSD, Microsoft Windows 11 Pro. Tested applications (in Balanced Mode) include: Procyon Office Productivity, Procyon Office Productivity Excel, Procyon Office Productivity Outlook, Procyon Office Productivity Power Point, Procyon Office Productivity Word, Composite Geomean Score. Laptop manufactures may vary configurations yielding different results. STXP-18.
3 Based on TOPS specification of AMD Ryzen™ AI 300 Series processors with 50 TOPS compared to an AMD Ryzen 8040 Series processors with 16 TOPS as of June 2024. STX-01.
4 Based on Microsoft Copilot+ requirements of minimum 40 TOPS using AMD product specifications and competitive products announced as of Oct 2024. Microsoft requirements found here – https://support.microsoft.com/en-us/topic/copilot-pc-hardware-requirements-35782169-6eab-4d63-a5c5-c498c3037364. STXP-05.
5 Trillions of Operations per Second (TOPS) for an AMD Ryzen processor is the maximum number of operations per second that can be executed in an optimal scenario and may not be typical. TOPS may vary based on several factors, including the specific system configuration, AI model, and software version. GD-243.
6 The AMD Secure Processor is a dedicated on-chip security processor integrated within each system-on-a-chip (SoC) and ASIC (Application Specific Integrated Circuit) designed by AMD. It enables secure boot with root of trust anchored in hardware, initializes the SoC through a secure boot flow, and establishes an isolated Trusted Execution Environment. GD-72

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